RequirementQualifications and Experience:
- Bachelor's Degree or equivalent in Marketing, Communication, English, Journalism, or a related field.
- 1 -2 years work experience in a marketing or community management role
- Social media marketing/content and campaign management experience to deliver against clear metrics for engagement.
- Deep understanding of community networks; design, functionality, and strategy.
- Wide knowledge of digital marketing methods - including content marketing, social media, and online advertising.
- Proficient in Google Analytics.
- Knowledge of marketing trends and techniques.
The Ideal candidate will possess a keen understanding of:
- How to create and sustain active communities virtually and in-person.
- Graphic design and photo/video editing skills.
- Ample project management skills, and is not afraid to create/take ownership of a new project and help it grow.
- How the creative economy works and how the communities in the sector operate.
- Tools and strategies that enhance community engagement both online and offline.
- A deep understanding of community engagement tools, social media analytics, and can utilise data and analytics to drive decision-making and advise on content and editorial decisions.
To excel in this role, you would need:
- Project management and organisational skills to handle multiple priorities in a fast-paced environment.
- Good knowledge of both inbound and outbound marketing
- Excellent communication skills (verbal, written, and presentation skills) to engage with technical and non-technical peers.